The story from the body shop: why is the body shop so popular in many countries

Body shop is a very popular company. In many countries, people in some countries turn to their friends in Britain for help, asking them to buy the products of body shop and then send them. Why is the body shop so popular?

Body shop is a very popular company. In many countries, people in some countries turn to their friends in Britain for help, asking them to buy the products of body shop and then send them.

Why is the body shop so popular?

We let the body shop tell us.

The story of the body shop

Our story started in Brighton, England in 1976. It began with our founder, Dame Anita Roddick, and her belief in something revolutionary: that business could be a force for good. Following her vision, we’ve been rule breaking, never faking and change making for over 40 years.

Business shapes the world. It is capable of changing society in almost any way you can imagine.

Dame Anita Roddick
FOUNDER OF THE BODY SHOP

The story of the body shop
The story of the body shop

Not your average cosmetics company

When The Body Shop first opened its doors in 1976, it was a little green-painted shop in the streets of Brighton, England. Its approach to beauty was radically different to the big players in the beauty industry. It was simple – ethically sourced and naturally-based ingredients from around the world, in no-nonsense packaging you could easily refill. Products and beauty rituals made for every body, that made women feel good in their skin – never promising to make them look like someone else.

Social and environmental dimensions are woven into the fabric of the company itself. They are neither first not last among our objectives, but an ongoing part of everything we do.

Dame Anita Roddick
FOUNDER OF THE BODY SHOP

Pioneering social change


Over 40 years ago, this kind of approach was ahead of the curve. With Anita’s passion for the planet and campaigning for causes, The Body Shop was always more than just a beauty brand. It had purpose – profit and principles working in harmony. Our products were never tested on animals and didn’t exploit anyone in making them. We worked fairly with farmers and suppliers, and helped communities thrive through our Community Fair Trade programme. Today, there are more and more brands following in our footsteps, and we’re glad to welcome them aboard. The world needs it.

Beauty is an outward expression of everything you like about yourself.

Dame Anita Roddick
FOUNDER OF THE BODY SHOP

Redefining beauty


When The Body Shop first started, the beauty industry had pretty set ideas on what girls and women should look like. But Anita had her own ideas, too. She believed that beauty was a person’s source of joy, comfort and self-esteem. It was what you liked about yourself, and what made you feel good. Her beauty products, she believed, were more about a daily ritual of self-love instead of the false promising of slimming and anti-ageing that the industry pedalled. She didn’t want to create products to make women look a certain way – but to help them be the best versions of themselves.

I think all business practices would improve immeasurably of they were guided by ‘feminine’ principles.

Dame Anita Roddick – FOUNDER OF THE BODY SHOP

Empowering women and girls


Anita was an activist at heart. It’s what gave The Body Shop our unique purpose and drive for social change. A true feminist and human rights activist, she built the brand on empowering women and girls with every product and every business decision, striving for equality and creating opportunities for women through our Community Fair Trade programme. Principles some labelled as ‘feminine’ – inclusivity, collaboration and compassion – are the foundation of our brand.

Business as a force for good


The Body Shop is rooted in activism, and our history of campaigning started in 1986. Anita teamed up with Greenpeace on the Save the Whale campaign to fight the cruel practise of whaling, promoting jojoba oil as a substitute for sperm whale oil, which was used widely in cosmetics at the time. We started big. We started as we meant to go on. Today, we’re a trusted global brand with decades of successful activism behind us, and we’re in a unique position to voice millions of customers’ concerns and take our causes to decision makers around the world, to secure long-term positive change.

Come together act together


Activism is in our DNA. The Body Shop exists to fight for a fairer and more beautiful world.

From November to December, for every purchase with us/ engagement on our Facebook & Instagram posts, The Body Shop will make donation to Harmony House, to provide anti-domestic violence service to women & children.

How to be a little greener this Christmas

Christmas is the most wonderful time of the year. But as it rolls around each year, it’s harder to ignore the impact it has on the planet.

At The Body Shop, we’re trying to live a little greener. Through schemes like Return, Recycle, Repeat and Community Fair Trade recycled plastic, we try to make sure our products have a positive impact. We know it can feel a bit overwhelming trying to do your bit, but even the smallest change in behaviour can have a huge impact.

By being mindful of the way we shop, we can make sure the world we live in is a cleaner one. So, the next time you’re shopping for a gift, why not put a little extra thought into how it impacts the planet?

Sustainable gift ideas

With everything in excess, from our turkeys to gift tags, Christmas can be tough on the planet. This got us thinking, how can we make sure our next Christmas, and the one after that, is greener than the last?

Though there are many things we can change when it comes to our Christmas habits, we thought we’d take a look at how to be more sustainable when it comes to gifting. Everyone loves to spoil their loved ones with gifts, but gifting is a big contributor when it comes to Christmas waste. Here are a few ideas to for ways to cut down your environmental impact at Christmas.

Vegan products

Vegan products
Vegan products

Fun fact: around half of our products at The Body Shop are vegan. Perfect if you recently made the vegan switch, or if you’ve been living the plant-based life for a while. Embrace the way of living with our range of vegan products. We have vegan skincare, vegan moisturiser, vegan haircare, vegan beauty—including vegan makeup and vegan foundation—and our iconic vegan body care products. Being vegan doesn’t mean you have to miss out. Shop our vegan VIPs, such as our Drops of Youth™ Sleeping Bouncy Mask and our Tea Tree Oil range.

Vegan skincare

Vegan skincare
Vegan skincare

…And relax. Your search for vegan skincare stops here. We’ve got plenty of vegan products across our naturally inspired skincare range that will work for your skincare routine, and conscience too. Embrace veganism one vegan product at a time with our little green bottled gem, Drops of Youth™ Youth Concentrate (hello, fresher and healthier looking skin). Our Japanese Matcha Tea Pollution Clearing Mask purifies and frees your skin from the weekly build-up. Vegan cleansers? We have those too. Look to our Camomile Silky Cleansing Oil – the all-in-one refreshing cleanser that will remove all your make-up in one simple step.

Vegan body care

Vegan body care
Vegan body care

Your search for vegan body products just got a whole lot easier. From vegan body care, vegan soap, vegan moisturisers, vegan body wash, we’ve got your body care routine covered top to toe. Try our much loved Moringa Soap – a vegan soap bar that works up an oh so generous in-shower lather, enriched with Community Fair Trade moringa seed oil, and formulated to look after your skin. And because moisturising is a must, we have plenty of hydrating goodies to choose from. If you’re after tropical scented bliss try our Mango Body Lotion, or for something more tranquil try our Spa of the World™ Japanese Camellia Cream. Stock your bathroom full of vegan products for every occasion.

Vegan haircare

Vegan haircare
Vegan haircare

You’ve gone vegan (we salute you!), and now you’re looking for vegan hair products. Look no further. Liberate your hair with our vegan haircare range. Vegan shampoos, conditioners, hair masks, serums, basically, we’ve got everything to meet your vegan hair care needs. Our Banana Truly Nourishing Hair Mask? Yes, it’s vegan-friendly, and formulated to leave your hair feeling nourished with a healthy looking shine hair flick. As for our Coconut Oil Brilliantly Nourishing Pre-Shampoo Hair Oil, well, yes, it’s a brilliant vegan formula too. Top tip: we love to use it as an overnight mask, just wash it out in the morning.

Vegan fragrance

Vegan fragrance
Vegan fragrance

We understand veganism is not a lifestyle; it’s a way of life. And this means looking beyond your diet alone. This in mind, we created a range of vegan fragrances. We have fragrant notes for all noses across our vegan range. Body mists, body sprays, eau de toilette and eau de parfum, we’ve got them all. And if you love our White Musk® range, dial it up a notch with a spritz of our White Musk® White Flora Eau De Toilette – a light vegan fragrance with a sweet, subtle and sensual scent. The best bit? It’s available in a bag-friendly bottle size, perfect for when you’re on-the-move.

Vegan makeup

Vegan makeup
Vegan makeup

Embracing the vegan way of life has never been easier. Looking for our best vegan makeup products? We’ve spent a long time perfecting our vegan formulas. Think vegan mascara, vegan foundation and more. Layer your lashes with our Brow & Lash Gel, pucker up with our Matte Lip Butter, and give your cheeks a nice rosy flush with our All-In-One Cheek Colour. And if you like to stay picture-perfect, try our Instaglow CC Cream SPF20 – a multi-tasking hero that ticks all the boxes: illuminates skin, minimises the appearance of pores, reduces shine and moisturises your skin.

OUR MANIFESTO

We have a lot to say, but the real backbone of The Body Shop is our manifesto. Read it, memorise it. Write it on your walls, on your bodies, send it to your friends. This is for all of us, and it’s a call to arms.

Your body is yours for life.

It works hard for you.

So, take care of it.

With raw, natural and powerful ingredients.

That do wonders for your body.

And wonders for the world.

We’ve never tested on animals.

We’re vegan wherever possible.

We champion ethical ingredients.

And in our fight for a fairer and more beautiful world,

We will always empower women and girls.

We’ll let nothing stand in our way.

Not convention. Not anyone.

Because now, more than ever,

The world needs strong confident bodies.

So, let’s stand up for what we believe in.

Let’s scrub up our bodies.

And scrub up the world.

Let’s roll up our sleeves and…

Let’s Get To Work.

17 Comments

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  2. So many people don’t know that fast hair growth amino scalp therapy shampoos (obviously with no sulfates, no parabens or DEA) exist. We can now experience longer hair and have more alternatives. Surely worth exploring.

    Whether you’re addressing hair loss, damaged hair, preventing skin disorders, fast hair growth, hair health normally, almost the same ideas actualize.

    In most cases, you should try to steer clear of hair products and treatments that contain chemicals like parabens, DEA or sulfates.

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